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Sponsor proposal for Edinburgh Chinese Arts & Culture Festival
Published:11/01/2017    Source:China Joint Chamber of Commerce in Europe    Views:598 Times
Sponsor proposal for Edinburgh Chinese Arts & Culture Festival
Official English website  http://www.scotchinachamber.org/e2016_art.asp
Edinburgh Chinese Arts & Culture Festival is recognized by one of the largest and the most influential Chinese events in Scotland.
Exclusive naming partner: 2000 GBP or equivalent resources
Premium partner: 500 GBP or equivalent resources
Basic marketing and promotion strategies and services for the festival (especially our exclusive naming partner) and our other premium sponsors
The marketing and promotion activities for the festival and sponsors will be conducted the whole year round. Through more than 20 main marketing channels, our sponsors’ name, logo and organizational key information will attract the attention of over 100,000 Scottish and Chinese audiences.
1. Before the festival
365 days on-line advertising and promotion
• Google all year round advertising
• Baidu all year round advertising
• Popular and relevant UK social media channels, such as popular weichat
• Key position marketing via three prominent UK-China tourism and culture related websites
• http://www.scotchinachamber.org
• www.wangpingtravel.com
• www.wangpingtravel.net
•Promote the festival and our sponsors through famous UK tourism and culture official weichat YOUUK
• Promote the festival and our sponsors through a broad range of social media groups
• Advertise in various traditional newspapers including Metro
• Distribute leaflets around Edinburgh
• Send electronic leaflet to all associated organizations
• More than 5 ticket selling on-line platforms including Groupon

2. On-site EICC marketing and promotion for our sponsors (over 1 thousand audiences)
• Indoor posters with sponsors’ logo
• Sponsors gift distribution to audiences
• Sponsors’ leaflet  distribution to audiences
• Sponsors’ pull-up banners

3. After the festival
• Several leading UK and Chinese media will report and gain further positive exposure
• Your logo, company intro will be placed on key spots of our website for one year
in Enterprise
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